Rubber Industry News & Updates

August.08,2025

Global rubber pet toy market continues to heat up from 2025 to 2030

annual increase in demand for the combination of "natural rubber+environmentally friendly packaging", with a clear trend towards high-end products. The proportion of products priced above 80 yuan has risen to 28%. At the same time, the homogenization of traditional rubber bite seals is severe, and the industry calls for a dual upgrade of "function and emotion": adding sound, leakage, and emotional comfort modules on the basis of bite resistance, becoming the key to brand breakthrough.

August.08,2025

The safety and functionality of rubber pet toys have received attention

To further enhance safety standards, leading companies have fully adopted food-grade natural rubber and obtained dual certification from the FDA and EU EN71, ensuring zero phthalates and zero heavy metals. The honeycomb surface design features tooth-cleaning protrusions in addition to bite resistance, and veterinary experiments have verified that it reduces plaque by 30%.

August.08,2025

The pet toy market is showing a trend of diversification and personalization

Smart pet toys are popular among young consumers, with the post-90s generation becoming the main consumer group. As a major producer and exporter of pet toys, China faces the challenge of establishing brand awareness and loyalty in overseas markets.

July.07,2025

The rubber pet toy industry in China is developing rapidly

The report also points out that channel and brand building for rubber pet toy companies are key to their domestic marketing models, while in overseas markets, companies need to choose segmented markets and distributors reasonably to enhance brand awareness and loyalty.

July.07,2025

The global pet toy market continues to grow, with strong demand for rubber toys

Among all types of pet toys, rubber has become the preferred material for toy products due to its high durability and chewability, accounting for 41%.