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November.11,2025

The Chinese pet rubber toy market continues to heat up, with its size expected to exceed 7.5 billion yuan by 2025.

According to the latest industry report, as the pet economy grows rapidly, the Chinese pet rubber toy market is expected to reach 7.5 billion yuan by 2025, with an annual compound growth rate exceeding 12%. This growth is driven by a dual transformation in pet ownership demographics and consumer attitudes. Today, the trend of "pet anthropomorphism" is becoming increasingly prominent, with more pet-owning households viewing their pets as family members and willing to invest more in their supplies
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November.11,2025

Pet toys drive the development of related industries, forming a complete industrial chain

The development of the pet toy industry has not only expanded its own market scale but also fostered the coordinated growth of related upstream and downstream industries, forming a complete industrial chain. In the upstream segment, raw material suppliers provide pet toy manufacturers with various materials, including rubber, silicone, plush, plastic, and more. As the pet toy market increasingly demands eco-friendly and safe materials, it has also driven raw material suppliers to continuously in
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October.10,2025

Pet Toys and IP Collaborations Emerge as Trend, Crafting Distinctive Brand Identity

Currently, collaborations with popular IPs have emerged as a new trend within the pet toy industry. Numerous pet toy brands are partnering with renowned IPs from animation, film, television, and gaming sectors to launch co-branded pet toy products. For instance, one pet toy brand collaborated with the classic animated character Winnie the Pooh to introduce an interactive dog toy series. Thanks to its adorable design and the influence of the well-known IP, the product was met with enthusiastic co
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October.10,2025

E-commerce platforms boost pet toy sales amid fierce online market competition

In the internet era, e-commerce platforms have become a vital channel for pet toy sales. Numerous pet toy brands have established a presence on major e-commerce platforms, showcasing and selling products through online stores.
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October.10,2025

Pet Toy Quality and Safety Draws Attention, Industry Standards Urgently Need Improvement

Additionally, some toys feature poorly designed structures with sharp edges or detachable small parts, posing risks of oral lacerations or suffocation. These issues directly threaten pets' physical well-being.
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