Rubber Industry News & Updates

September.09,2025

The pet toy market continues to expand, with huge potential in niche areas.

As the number of pet-owning households worldwide continues to increase, particularly among single individuals and young families, where the proportion of pet ownership has risen significantly, pet owners are placing greater emphasis on the quality of life for their pets. They are increasingly willing to invest in pet products, and pet toys, as an essential component in meeting pets' entertainment and health needs, are seeing growing demand.

September.09,2025

Creative design makes pet toys go viral, becoming a hot topic on social media platforms.

Today, pet toys, driven by creative design, are no longer merely entertainment items for pets but have evolved into a social cultural phenomenon connecting pet owners and conveying the joy of life. This market demand is further driving the pet toy industry to innovate and develop in terms of design and functionality, giving rise to more products that combine both fun and social attributes.

September.09,2025

Environmental protection concepts incorporated into pet toys, sustainable development becomes a new hot topic

Some brands have taken the lead in using recyclable materials to make pet toys, such as processing recycled plastic bottles through cleaning, melting, and moulding processes to create pet chew toys that are both durable and safe; Other brands have opted for recycled cotton to fill plush toys, thereby reducing the consumption of virgin materials while giving discarded fibres new value. Additionally, some companies have focused on biodegradable technology

August.08,2025

Technology-enabled intelligent transformation of the pet toy market

simulating diverse movements such as mice scurrying around or butterflies fluttering, allowing cats to enjoy the thrill of hunting even at home. Even if the owner has to work overtime or run errands, they can set the app to automatic mode to ensure the cat doesn't feel bored from being left alone. There are also smart sensor-enabled pet balls equipped with high-precision motion sensors and long-lasting lithium batteries. These balls respond in real-time to the pet's touch intensity and direction

August.08,2025

Global rubber pet toy market continues to heat up from 2025 to 2030

annual increase in demand for the combination of "natural rubber+environmentally friendly packaging", with a clear trend towards high-end products. The proportion of products priced above 80 yuan has risen to 28%. At the same time, the homogenization of traditional rubber bite seals is severe, and the industry calls for a dual upgrade of "function and emotion": adding sound, leakage, and emotional comfort modules on the basis of bite resistance, becoming the key to brand breakthrough.